It’s not your grandma’s bingo!

Extend Interactive (www.extendinteractive.com) today announced the launch of “Bar Bingo,” a new game application for users of iPhone and iPod mobile devices. Bar Bingo brings a contemporary twist to the ever-popular, age-old game of chance. But be warned: this is not your grandma’s bingo.

“If you’ve ever been at your favorite watering hole with friends and everyone seemed a bit bored, you’ll understand the reason for Bar Bingo,” says Extend Interactive President Shawn Collins. “Bar Bingo makes even the dullest bar scene a unique entertainment event in itself.”

As in traditional bingo, players start with a “card” that contains 25 squares (5 x 5 array with “free” center square). Instead of numbers, each square holds a description of something you might see in a bar: stereotypical patrons (“cougar,” for example), individual features (pink hair stripe), attire (cowboy boots), behaviors (PDA/public display of affection), kinds of drinks (bottle beer import), and myriad other stuff, from peanuts to license plates on the wall.

“Every card is different, so every player has a unique set of squares to play,” says Shawn. “Several hundred different possible game pieces randomize into millions of different card combinations, so every game of Bar Bingo is unique.”

When a player completes a bingo, “You Win” flashes on screen and signals the end of the game. Players then reset and start a new game.

Future editions of Bar Bingo will feature an ever-expanding pool of game phrases; players can even suggest their own ideas at BarBingoMobile.com.

“Our developers are planning some cool enhancements,” says Shawn, “including Wi-Fi connectivity for multiple players. Or, imagine playing remotely with a friend in another city… when you hit your bingo, you can send a screen shot of your card with corroborating photos.”

Bar Bingo is available for download (99 cents) at the iTunes App store. Or visit BarBingoMobile.com for easy access to this and other applications from Extend Interactive.

About Extend Interactive
Extend Interactive (www.extendinteractive.com) is a consulting firm for optimized customer relationships and ROI via the application of digital technologies. Through selective partnerships with leading interactive companies, we bring clients a unified network of expertise in all facets of interactive development. Our business model recognizes the essential interconnectedness of marketing & communication, infrastructure, and R&D. From this unique perspective, we create synergy across all business operations for our client partners.

For More Information
Please contact:
Shawn Collins, CEO
Tel 812.760.1811
Fax 888.779.7765